SIA Announces COO Appointment

Mountain View, California — January 31, 2019 — Staffing Industry Analysts (SIA), the global advisor on staffing and workforce solutions, has announced the appointment of Ursula Williams as Chief Operating Officer (COO) for the company, effective as of January 1, 2019.

As COO, Williams will take on responsibility for overseeing all of SIA’s commercial operations.

Prior to her appointment as COO, Williams served as Executive Vice President (EVP) at SIA where she bridged various SIA departments, resulting in superior and innovative products/services for the staffing and the workforce solutions ecosystem. While in this role, Williams led the company in adding SIA’s newest and award-winning conference, Collaboration in the Gig Economy, and in a rebrand to reflect SIA’s global growth and ongoing role in providing business intelligence, research and frontline insights across an increasingly dynamic and complex talent landscape. Williams joined SIA in 2015 as SVP of Global Strategy and Marketing and has more than 25 years of industry leadership experience.

“Ursula’s people-first, highly customer-focused mindset and strategic strengths continue to be of great value to SIA and the ecosystem we serve,” said Barry Asin, SIA President. “In her new role, Ursula will drive integration and innovation in our commercial operations, allowing SIA to accelerate our vision and build on our current platforms and offerings. I am excited to congratulate her on her appointment as COO.”

Before becoming part of the SIA team, Williams most recently held senior executive positions at Randstad Professionals and Vedior, overseeing strategy, sales and delivery for the largest contingent labor buyers in the division. She has also been responsible for new product development, branding, web strategies, client development and candidate recruitment programs.

“The ecosystem is more exciting than it has ever been,” said Ursula Williams. “It is more expansive, more sophisticated and more adept at seeking out solutions to the opportunities and challenges the industry faces. I look forward to what is ahead for SIA and our role in informing, connecting and elevating the ecosystem.”

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